In his seven-minute talk from Facebook's headquarters in Menlo Park, California, Zuckerberg said there might be additional fake accounts linked to Russian Federation or other countries.
Political momentum is building in the U.S. over a perceived failure on the part of Federal Election Commission to address the growth of online political advertisements on platforms such as Facebook, Google and Twitter.
Facebook has already handed over copies of the ads and information about the relevant accounts to Special Counsel Robert Mueller, who is conducting an investigation into Russian meddling in the 2016 election.
For more information on Facebook's involvement in the alleged Russian election interference, read Facebook's post covering its decision to share the ads with Congress, its knowledge of the ads, and more.
"Not only will you have to disclose which page paid for an ad, but we will also make it so you can visit an advertiser's page and see the ads they're now running to any audience on Facebook", Zuckerberg continued.
On Thursday, Zuckerberg vowed that Facebook would be "more transparent" and outlined a list of actions that the company planned to take in the weeks ahead about political advertising.
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Zuckerberg laid out nine steps that he said Facebook was taking to deter governments from using the world's largest social network to interfere with elections. "That's not what we stand for".
The issue is of scale, Facebook boasts more than two billion users and human moderation of all content is impossible.
After stating how deeply he cares for democracy and would be taking all the necessary steps to make it hard for people and govts to stop interference like the Russian interference in US presidential elections 2016. On Friday morning, September 22, President Donald Trump criticized Hillary Clinton on Twitter while referring to reports about Russian Federation influencing the election using Facebook ads a "hoax".
He said the company will also hire 250 additional people to work on "election integrity" and expand the company's partnerships with election commissions around the world. "Now, I wish I could tell you we're going to be able to stop all interference, but that wouldn't be realistic".
The nonpartisan Campaign Legal Center stressed again Thursday that the company should make the ads public, "so that everyone can see the nature and extent of the use of Facebook accounts by Russian Federation".
Concerns about the role of political ads on Facebook have not been limited to the US. So we're going to bring Facebook to an even higher standard of transparency.
The Facebook ads don't appear to support the popular narrative that the money may have affected the elections.